In a surprising twist, indie developer Petter Malmehed has linked the decline of his puzzle game, After Hours, on Steam to a generational gap in email communication skills. As reviews for his game dropped, Malmehed discovered that many young players were misunderstanding the essential mechanics of the game, which required them to send real-life emails to progress. The culprit? A significant number of these emails were missing content in the body, with everything crammed into the subject line, rendering the in-game system ineffective.